Bill Cash, Man of Wheel

Here on the blog, our on-going mission seems pretty clear - a good use of the right words that ultimately will convey to the reader, some sense of insights into personalities and interesting details around the images that we’re posting. Because there is so much complexity that comes with every job and every image, some days easier said than done in editing ourselves. But with Bill Cash, we’ve come to understand why and how he has, and continues to, weave this life-long obsession for the automobile into a career celebrating it through photography. The best of the best really - accolades, repeat clients, awards—you get the picture, yes? And for this production, while it’s no automobile, there are the wheels and the transportation passion combined in true Bill Cash production fashion for these SoCal Cycling Team images.